Location: United States
Categories: Marketing
Job Description
PRINCIPAL OBJECTIVE:
Support Global Marketing in the successful implementation of all Marketing strategies and initiatives.
GLOBAL MARKETING STRATEGY
Collaborate with Global Business Planning to develop and finalize marketing forecast estimates.
Liaise with Cost Accounting to accurately project and maintain COGs from target costs to final costs.
Responsible for COG analysis, pricing, and SKU management for managed categories
Lead development of forecast offerings/bulletins detailing new program introduction and execution ensuring accuracy and timeliness of all GMW postings.
Ensure all timetables and cost objectives are met, including new products, seasonal programs, and support collateral.
Support in development of new product pricing recommendations, keeping in line with the brand’s product index for new and existing products. Collaborate with Global Pricing Group to finalize pricing recommendation with regional input and ensure consistency across all markets.
Work closely with Design to ensure flawless execution of saleable, collateral and merchandising.
Spearhead project briefing to editorial and ensure timely issuance of copy.
Spearhead and accountable for all aspects of PPD meetings, such as issuance of agenda, meeting recap and follow-ups between meetings.
Help identify new products concepts based on new technologies, market trends, competitive activity product gaps and category/franchising opportunities leveraging a category management skill set.
Monitor activity of TFB competitive sets including launches and 360 support.
Prepare subcategory reviews and perform ad hoc analysis upon request.
QUALIFICATIONS:
2+ years of Global Marketing experience
Strong analytical, organizational, project/category management
Self-Starter, detail oriented, ability to multi-task and handle a broad range of projects.
Possess an entrepreneurial spirit. Ability to adapt and work in a dynamic environment and be highly flexible.
Excellent written and verbal communication. Ability to personally set priorities and motivate others.
Knowledge of the functions of product development, packaging design, advertising, and sales.
Ability to work on a small but fast-growing business in lean, entrepreneurial environment.
Previous global and/or applied marketing experience required.
Marketing experience within Prestige/Luxury industry a plus.
Experience in luxury and or fashion a plus.
Experience with global marketing or international cultural exposure a plus.
Must be proficient in Excel, Word & PowerPoint and capable of learning additional corporate systems.
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